Tag Archives: CEO

Market America Continues To Prove Critics Wrong

Market America is a multi-level marketing initiative established in 1992 by both Loren Ridinger and JR Ridinger with the latter being the CEO and President. While Market America has a presence in virtually every part of the world, its head-office is in Greensboro, North Carolina, United States.

As at 2016, its revenue was estimated to be $791.1 million and its total assets were estimated to be worth $146.1 million. As at 2016, its number of employees had risen to more than 800. The site offers products like weight management products, water purifiers, custom websites, dietary supplements, cosmetics, auto care, jewelry, personal care products, and household cleaning items.

What makes the company different is that it offers the products through several affiliated companies. It acquired shop.com, its retail store web domain from Bill Gates, the founder of Microsoft. In 2002, the company expanded its operations to Australia and it later expanded to Taiwan in 2005.

It later expanded to Hong Kong, Philippines, and the United Kingdom in September 2007, October 2010, and February 2012 respectively. Market America wasn’t done. It later extended its presence to Mexico, Singapore, and Malaysia in 2012, 2014, and 2017 respectively.

Market America’s business model

The company sells products manufactured by other firms. However, the products are sold by only Market America. The company has partners that sell its products. These partners are known as independent distributors. Independent distributors pay monthly fees to the company.

The distributors earn money by bringing in new partners and by earning commission on their sales. Right now, a new independent distributor will pay $399 as the startup fee and will also pay $129 monthly fee. Their representatives also operate as independent contractors and they spend between $130 and $300 on products. In addition, representatives need to attend seminars and training event s and these events cost between $20 and $200 each.

At some point, critics of the initiative rose up. They kicked against the idea of telling new independent distributors that they can rise to the level of becoming financially independent when the scheme cannot go on forever.

According to pundits, its rapid growth is not worth celebrating as it is normal for such schemes to get to a stage of maximum momentum after which their profit will begin to plummet and that is what Market America avoids by extending to other countries. This remains a mere speculation since the company’s profit still continues to increase tremendously.

https://twitter.com/marketamerica

Robert Deignan Impressive Entrepreneurial Progress

Robert Deignan the Entrepreneurial Guru

Robert Deignan was a renowned marketer best recognized for his excellent performance records and co-founding ATS Digital Services. He is also the current CEO of the company. Before ATS Digital Services, Robert Deignan worked as the Executive Vice President at IS3, Inc., for over nine years. Here he helped the company soar to greater heights through his managerial and marketing skills. Earlier on he helped set up Franlink, Inc. Mr. Deignan went to Purdue University and is a Bachelor’s Degree in Business Management holder. This was after attending St. Thomas Aquinas High School.

 

Under his guidance and leadership, Advanced Tech Support (ATS) Digital Services has made impressive progress. In July 2017, ATS Digital Services became the first call center to be certified by AppEsteem Corporation. This means that they are now able to deliver premium support services to its clients. The certification process involved meeting all thirty-nine compliance requirements by AppEsteem. Mr. Deignan dutifully ensured the success of this process and saw to it that they attained the respected work certificate.

When asked on his thoughts about the company he helped establish, his sentiments were very impressive. He stated that the foundation over which the company is founded is comprehensive, consumer-centered compliance. This paved the way for transparency and allowed for operational procedures at the highest levels possible. These attributes, instilled by the CEO, are the reason ATS Digital Services has delivered technical support services to many thousands of satisfied clients. Furthermore, the provision of assistance by his company is not only through the telephone but also via remote access screens technologies. Mr. Deignan has also ensured his company is the best in consumer-friendly procedures and practices in the country. Ethically, Robert Deignan has guaranteed that his company and employees do not indulge in unlawful or unethical practices. This is projected by the company’s clean record and solid reputation among customers and peers alike over the years. As a team player, Mr. Robert Deignan is described as a delight to work with my workmates.

https://www.linkedin.com/in/robert-deignan-6120b036

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